Are you experienced?

Snap-on Tools of Triumph Tour The goal: Ramp up excitement around Snap-on’s position as the No. 1 professional tool brand and give customers an entirely new way to connect with the company and its products. How did we do it? We didn’t just hit the road, going coast to coast with an irresistible brand experience […]

Unleashing A Monster

Snap-on Tools 18v MonsterLithium Launch Snap-on wanted to generate excitement for a new line of MonsterLithium Power Tools blending nostalgia for a popular counter-culture movement with new-age technology. We delivered. Working with noted artist “Dirty Donny” — whose classic Rat Fink-inspired style transcends age groups — we created launch materials featuring illustrations that captured the ferocious […]